IP Phone & IP Camera Affiliate Marketing
. Pioneered by Amazon.com in 1996, Affiliate Marketing is a system of revenue sharing between one site (the Affiliate) which features an ad or content designed to drive traffic to another site (the Merchant). Because it works so well, it has become the industry's dominant method of Online Marketing and a major player in the VoIP Marketing Industry. The VoIP market is predicted to grow as high as $3.3 billion worldwide by 2010, according to a recent study by Yankee Group.
Excellent sources of information offering the tools and the know-how needed for successful Affiliate Marketing are available at The Super Affiliate Handbook and the Affiliate Business Blueprint. There are basically 4 different kinds of Affiliate Programs:
However, the industry has shifted almost entirely to the Pay-Per-Lead and Pay-Per-Sale models, also known as Performance Marketing. The paid commission is usually a percentage of the referred sales or a flat dollar amount for the lead. Operating an Affiliate Program to drive traffic to your website has never been easier. Most sites utilize 3rd party services called Affiliate Networks like Commission Junction. Those services provide the infrastructure to track all the traffic and referrals. You might want to have more control over your Affiliate Program and avoid the Network fees by running your program in-house. The technology has already been developed by iDevDirect and FusionQuest, both offering affordable self-managed Affiliate Software Programs you can integrate into your website.
And finally, you may want to consider Outsourcing of your Program Management (OPM). There are today a number of quality service companies available that are specialized in this field. Thousands of websites operate Affiliate Programs successfully. In fact, Affiliate Marketing is the most cost effective and efficient way to promote your VoIP products and services on the Internet as well as to generate sales on your website. Feel free to contact us here for more information.
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